Google Adwords is now Google Ads!   This recent rebrand of Google’s powerful and popular advertising platform made me think about ways that I have leveraged Google’s search ads to market my blog’s content.  In this episode, I share how and why you can use Google Search ads to promote your blog, why it’s important to have a core product and an introduction to my Digital Acquisition Cycle™ (DAC Model) to visualize your blog marketing strategy.

• Episode #5 – Your P/V/I Strategy 
• Episode #17 – Mack Collier 
• So What’s a Keyword Anyway?